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SMEs feel more confident about Christmas – spending on staff parties is up 15% on 2012

December 2013

  • Christmas party bookings during June to September are up 18%
  • Party sizes are up by around 7%

The stories about growing confidence in the economy appear to be borne out by many companies’ Christmas party plans.

After years of cut-backs and economising across all areas, whilst times are still difficult for many and some bills continue to rise, the average spend by SMEs on a staff Christmas party is set to increase this year.

Companies wanting to thank their staff for all their hard work by holding a Christmas party are confident enough to increase what they spend by an average of 15% according to research by Christmas party specialist Best Parties Ever. The days of penny pinching on the canapés appear to be behind us.

Whilst budgets are still carefully managed, the increase has been noticeable according to Tim Stevens, Christmas party guru and MD of Best Parties Ever, which hosts parties for up to 1,200 people each night during the festive season. He says: “We have seen overall client budgets and booking numbers increase since bookings began to come in during June and July. Companies are increasing their overall headcounts and pre-purchasing more of our drinks tokens; it’s a sure sign of greater confidence this year.”

Tim and his team of party specialists have seen increases in a number of areas:

  • Bookings during June to September are up 18%
  • Group numbers are up by around 7%
  • Pre purchased drinks tokens up by 8%

So, there seems to be much more to look forward to at many staff Christmas parties this year than a few party nibbles and cheap fizz.

Ends

Notes for Editor

• Best Parties Ever ran its first themed Christmas Party in 1999

• Since then it has become the industry’s leading Christmas party specialist, operating a varied mix of atmospheric themed Christmas parties at affordable prices

• Parties are set within a luxurious marquee or structure, the theme of which is changed annually

• Guests usually arrive around 7pm. At 8.15pm a four course dinner is served which is prepared on site. At around 8.30pm the entertainment starts which, dependent on the theme, includes dancers and/or musicians, a state of the art disco, dodgems, casino tables, rodeo rides etc. The evening ends at either 12.30am or 1.00am

• Best Parties Ever can accommodate large corporate groups up to 1200 people, smaller group bookings as well as individuals. The company operates in 20 locations:

• Kent County Showground, Maidstone

• Legoland, Windsor

• Syon House, West London

• Kings Meadow, Reading

• Aldenham Country Park, Watford

• FIVE Venue, Farnborough

• Cheltenham Racecourse, Gloucestershire

• North Weald, Epping

• Barleylands, Billericay

• Stoneham Park, Southampton

• Willen Lake, Milton Keynes

• Old Trafford, Manchester

• Mercedes-Benz World, Weybridge

• Times Square, Newcastle upon Tyne

• Aintree Racecourse, Liverpool

• Tobacco Dock, London

• Temple Newsam, Leeds

• Lydiard Park, Swindon

• Beeston Hockey Club, Nottingham

• Sophia Gardens, Cardiff

• Themes include:

• Moonlit in Marrakech

• Midnight in Monte Carlo

• Rio Carnival

• One Night in Bangkok

• Chicago….The Roaring Twenties

• To Russia With Love

• The Glamour of Paris….A Can Can Christmas

• Party at the Pyramids

• Italian Masquerade

• Magical Montmartre….A Can Can Christmas

• Atlantis: Party Under The Sea

• Hot in Havana

• Premiere…Red Carpet in the Riviera

• Masquerade Ball

• Rock The Kasbah

www.bestpartiesever.com

For further information please contact:

Jane Herbert

Pilotmax

020 8334 0200

jane@pilotmax.co.uk